We are excited to partner with such formidable brands who can hit key audiences outside the studio’s media buy and extend our target audience beyond the all-important fans in creative and impactful ways and get the word out that this is a must-see film event.”Ĭiting robust support from a range of consumer outlets from food and fashion to hospitality and travel, James Ngo, SVP of Franchise Management for Legendary Entertainment, adds, “The beautiful visuals and cuteness of the Pokémon in Pokemon Detective Pikachu are resonating with our partners in China. Gene Garlock, EVP of Worldwide Promotional Partnerships and Alliances, says, “The Pokémon brand itself is a global phenomenon with an ever-growing fanbase. ![]() 'The Matrix Resurrections' Would Have Moved On Without Lana Wachowski If She Didn't Volunteer To Direct
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